A book cover titled 'Please, Thank You, And I'm Sorry: How Early Childhood Behavior Shapes Extraordinary Leaders' by Alexandra Gerritsen

COMING IN 2027

How Early Childhood Behavior Shapes Extraordinary Leaders

Please, Thank You,
and i’m sorry

Drawing on two decades of executive leadership across financial technology, healthcare, e-commerce, and high-growth companies, Alexandra Gerritsen shows how three phrases you learned as a child unlock the leadership behaviors that build trust, drive accountability, and create cultures people want to stay in.

Please, Thank You, and I’m Sorry challenges the idea that strong leadership has to come at the expense of humility, accountability, and respect. Through personal stories, hard-earned lessons, and practical leadership insights, Please, Thank You, I’m Sorry shows how the most impactful leaders build high-performing teams by mastering the simplest — and often hardest — words in leadership.

This book is for leaders who want to raise standards, create stronger cultures, and prove that respectful leadership is not soft — it’s the foundation of lasting success.


A photo of author Steve Farber.

With a foreword by STEVE FARBER — Author of The Radical Leap

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Monthly insights for leaders who expect more from themselves, their teams, and their results.


Leadership isn't about knowing more. 
It's about being better.

Each month, Raising the Standard Newsletter delivers one focused, high-impact insight on what actually drives performance inside teams and organizations. No fluff. No theory without application. Just practical leadership principles shaped by real-world experience.

What you'll get:

  • Powerful leadership insights that challenge how you think

  • Real examples from inside growing organizations

  • Practical actions you can apply immediately

  • One question that will change how you lead

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